Elle Gray Events
Wedding & Event Planner
Social Media Management
Content Creation
Digital Marketing
Passionate planner of life's biggest milestones by relishing in the small details
About
Elle Gray is a Tampa, Florida based full service event planning company that likes to think outside the box to bring fun and authentic visions to life. Storytelling, uniqueness, and honest transparency drives the team to create detailed one-of-a kind experiences.
Strategy
In order to reach the targeted audience we aimed Elle Gray's content to cater bride-to-bes, mothers, and young adult females. There was a lack of valuable and authentic content from other planners in the scene, so the objective was to be unique by posting inspirational, informational, and emotional content.
The highest performing content are live-moments, highlights, tips, and emotional content. We made sure to stick to trends while positioning Elle Gray as a trustful solution for potential clients.
Results & Analytics
In July alone we reached +47.9% Instagram users, +8k Tik Tok users, and +235% Pinterest users compared to the previous month. This foretells the consistency and the trending content we are pushing out is reaching new people and we should continue this in the upcoming month.
