Optimal Health & Wellness
Health focused med-spa
Social Media Management
Content Creation
Digital Marketing
A holistic approach to clinincal aesthetic services
About
Combining functional medicine with advanced aesthetic treatments is Optimal Health and Wellness' approach to forward-thinking healthcare. Optimal Health is a patient-centered practice that seeks the underlying root cause and considers the entire individual - body, mind, and spirit.
Strategy
Optimal Health and Wellness is the perfect mix between holistic health and aesthetic beauty. In order to touch on all aspects of their specialties, the content pillars we focused on were educational, results, brand awareness, and service offering content. The big changes moving forward were to boost content consistency on all platforms, participating in trends to reach new audiences, and optimizing links, bios, and pictures for a cohesize look.
Social Design & Copywrite
The feed maintains a clean and inspirational theme to create an atmosphere of healthy living. Being a functional practice, we focused on informational posts as well as showcasing results to tie in with the brand's purpose.
For video content, Optimal Wealth should partake in trends, popular edits, and trending audios to drive in larger audiences. Mixed in, educational videos reaffirm their knowledge and their objective to help people.
Results & Analytics
In June alone Optimal Health reached 7.6k across TikTok, Instagram, and Facebook paired with high interactions and page clicks showing we are reaching the intended audience who are showing interest in Optimal Health's brand. There was a +3,333% increase in post views and +71.4% increase in page views in June versus the previous month.
Instagram
